Position Code: TPBS132
Company Introduction:
This is a company established in Taiwan in 2013, owned by ex-pats from Panama that were brought together by the common goal of sharing the beauty and diversity of flavours that can be found in spirits from other latitudes. As representatives of premium brands from Italy, Spain, Mexico, Panama, Peru, and Japan they have an immense passion for alcoholic beverages that have something special and different from what traditional channels offer.
Role: Social Media Manager
Internship Description:
- Manage social media marketing campaigns and day-to-day activities including
- Develop relevant content topics in Mandarin Chinese to reach the company’s target customers.
- Create, curate, and manage all published content (images, video, and written)
- Develop and expand community and/or influencer outreach efforts.
- Oversee the implementation of Social media graphics for all profiles
- Design, create and manage promotions and social ad campaigns.
- Analyze key metrics and compile reports for management showing results (ROI).
- Demonstrate ability to map out a comprehensive marketing plan.
- Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
- Monitor trends in social media tools, applications, channels, design, and strategy.
- Identify trends and opportunities in user-generated content surrounding the company
- Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, and social advertising campaigns.
Requirements:
- Major: Bachelor’s degree in communications or marketing ideally.
- Languages:
- Mandarin Chinese (traditional): native proficiency (reading, writing, and speaking)
- English: professional working proficiency.
- Duration: Part-time, 3 months (extension can be considered)
- Ideally, you are: Proactive, doer, self-sufficient, curious, always willing to learn, marketing savvy, great at expressing ideas clearly, reliable, and easy to communicate with.
Suitable interests for this position:
- Alcoholic beverages, F&B industry, HORECA, photography/videography, social media, networking and influencer marketing.