Position Code: SIMA01
Organisation Description:
We empower businesses across Asia Pacific, Europe, and North America with game-changing solutions for accounting, finance, commercial, investment, and growth.
Role:
Performance Marketing Internship
Internship Description:
Design and execute targeted ad campaigns on Google and LinkedIn, employing strategic audience selection and compelling messaging to drive lead generation. Analyze user behavior and data insights to optimize landing pages for maximum engagement and conversion rate improvement. Conduct rigorous A/B testing of various page elements and design variations, identifying the most effective combinations for campaign performance optimization. Craft persuasive ad copy that resonates with target audiences, compelling them to click and engage, leading to increased click-through rates. Generate insightful reports, distilling key metrics and presenting findings to stakeholders with clarity and confidence, demonstrating the impact of marketing initiatives. Proactively research and propose innovative marketing strategies and campaign ideas, contributing to the continuous improvement and evolution of our performance marketing efforts.
Internship Requirements:
- A strong academic foundation in marketing theory and principles is essential for effective application in this dynamic role. A keen eye for detail and a passion for data analysis, interpreting metrics and extracting actionable insights to optimize campaigns.
- A natural ability to think outside the box and devise innovative marketing approaches, embracing experimentation and seeking out unconventional strategies for peak conversion.
- Communicate effectively across all levels, both verbally and in writing, presenting data-driven recommendations with clarity and persuasion to stakeholders.
- Demonstrate a commitment to accuracy and precision, ensuring all ad copy, landing pages, and reports are polished and error-free.
- Embrace continuous learning and development, proactively seeking feedback, adapting to new challenges, and striving to optimize performance through ongoing effort.
Don’t exactly match these requirements? If you have the enthusiasm and want to learn – then speak to Pagoda about this position and we’ll see what is possible!