Market Researcher

Internship Reference: CDBS13

Company Introduction:

The company is a new joint-venture working on an unprecedented cross-cultural project in the Wine and Liquor industry. As it is a new project on the market, the company needs to expand its knowledge of the industry, the competitors and customers.

Internship Position:

Market Researcher

Internship Description:

The intern will be doing research on the market for the company but will also have a role within the marketing team. Including providing valuable insight regarding their home market

  • Conduct market research on the liquor market
  • Conduct market research and present information to managers on spirits retailers, including company names, sales volume, main products, contact info, etc.
  • Research and gather a database of knowledge on spirit related exhibitions, salons, forums, competitions, etc.
  • Provide contact information for spirit experts, such as sommelier, universities or specific school professors active in the wine & spirit world
  • Contact spirits associations, magazines, media, etc. and aim to foster cooperation and partnership opportunities
  • Conduct market research relating to spirit related design and marketing companies in the liquor market
  • Conduct legal analysis of the regulations and rules of importing Baijiu into various countries

Working methods:

  • Conduct research through internet
  • Cold call to verify information
  • Present information and develop business for the company

Requirements:

  • English and French speakers preferred
  • Majored or have working experience in Marketing and sales
  • Educational or working background in the spirits industry, or have knowledge of the spirit industry is a plus.
  • Out-going personality, curious to understand other cultures