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Internship Reference: CDBS13
Company Introduction:
The company is a new joint-venture working on an unprecedented cross-cultural project in the Wine and Liquor industry. As it is a new project on the market, the company needs to expand its knowledge of the industry, the competitors and customers.
Internship Position:
Market Researcher
Internship Description:
The intern will be doing research on the market for the company but will also have a role within the marketing team. Including providing valuable insight regarding their home market
- Conduct market research on the liquor market
- Conduct market research and present information to managers on spirits retailers, including company names, sales volume, main products, contact info, etc.
- Research and gather a database of knowledge on spirit related exhibitions, salons, forums, competitions, etc.
- Provide contact information for spirit experts, such as sommelier, universities or specific school professors active in the wine & spirit world
- Contact spirits associations, magazines, media, etc. and aim to foster cooperation and partnership opportunities
- Conduct market research relating to spirit related design and marketing companies in the liquor market
- Conduct legal analysis of the regulations and rules of importing Baijiu into various countries
Working methods:
- Conduct research through internet
- Cold call to verify information
- Present information and develop business for the company
Requirements:
- English and French speakers preferred
- Majored or have working experience in Marketing and sales
- Educational or working background in the spirits industry, or have knowledge of the spirit industry is a plus.
- Out-going personality, curious to understand other cultures