En arrivant en Chine, deux des concepts culturels les plus difficiles à appréhender sont ;
- GuÄnxi – ć łçł»
- Face – éąć
Ces deux concepts sont trĂšs liĂ©s. En occident les Guanxi , ou le dĂ©veloppement de son propre rĂ©seau, devient de plus en plus important dans les affaires. Cependant c’est beaucoup plus important en Chine, chez nous cela continue Ă se dĂ©velopper doucement .
Cependant, le concept de «face», c’est Ă dire savoir qui gagne et qui perd la face, nous est bien moins familier. MiĂ nZi – éąć signifie le visage tel que nous le connaissons, se traduit ici par «honneur», «rĂ©putation» et «respect». Il est si important dans les cercles sociaux / politiques / Ă©conomiques chinois quâil peut littĂ©ralement faire ou dĂ©faire un accord professionnel. Si vous venez en Chine pour affaires ou pour toute autre activitĂ©, il est important que vous connaissiez le concept de “face” et la maniĂšre dont vous pourriez avoir Ă le gĂ©rer dans votre vie quotidienne ici.
- Donner / Gagner de la face. Faire un compliment Ă quelqu’un ou faire un cadeau coĂ»teux vous fera gagner de la face et inversement.
Dans le milieu des affaires chinoises, la hiérarchie est plus importante que ce à quoi nous sommes habitués; la distinction entre les différents niveaux de direction est beaucoup plus claire et plus importante et, dans cette optique, le respect des supérieurs est bien observé.
Dans un environnement chinois, un subordonnĂ© pose rarement des questions, n’est pas en dĂ©saccord avec son responsable et ne l’interrompt surtout pas, en particulier dans un lieu public. Cela entraĂźnerait une perte de face Ă©norme pour le directeur et potentiellement pour l’entreprise. Lorsque vous traitez avec vos supĂ©rieurs ou vos aĂźnĂ©s en Chine, il est toujours important de respecter leur position et de sâassurer quâils «gardent la face».
PS : Si vous portez un toast Ă votre responsable, assurez-vous que votre verre est bien au-dessous du leur lorsque vous trinquez. C’est trĂšs respectueux et vous gagnerez tous les deux de la face.Vous pouvez Ă©galement constater qu’en tant qu’Ă©tranger, certains de vos collĂšgues auront peur de vous parler directement. C’est simplement parce qu’ils ne sont pas confiants en leurs compĂ©tences en anglais , ils pourraient perdre la face si leur anglais est mauvais et que vous ne les compreniez pas. Si vous rencontrez ce genre de situation, faites-leur des compliments, et essayez de leur parler en chinois. Ainsi ils se sentiront automatiquement beaucoup plus Ă l’aise avec vous. Savoir dire bonjour ou merci en chinois permet de donner de la face Ă votre interlocuteur, plutĂŽt simple non ?
Cela marche bien sĂ»r Ă©galement en sens inverse! En effet, n’oubliez pas qu’en Chine , on essayera toujours de vous donner de la face. Dans votre stage notamment, on ne vous critiquera jamais directement sur votre comportement ou votre travail afin de ne pas vous faire perdre la face . Par exemple si vous arrivez en retard, votre manager ne vous dira rien devant tous vos collĂšgues, mais attention c’est uniquement pour vous sauver la face, cela ne veut pas dire que c’est une bonne chose d’arriver en retard !
En occident, pour faire des affaires ou tenter de sceller des ententes, nous avons l’habitude de donner des rĂ©ponses directes Ă nos partenaires ou clients, que ce soit un «oui» ou un «non». Ce n’est pas toujours le cas en Chine. En effet, les nĂ©gociations peuvent souvent sembler assez longues et parfois une dĂ©cision dĂ©finitive ne peut jamais ĂȘtre prise. Les refus ou dĂ©saccords directs sont rares en Chine. On craint qu’une dĂ©cision nĂ©gative ne fasse perdre la face aux deux parties. La rĂ©ponse la plus courante est «peut-ĂȘtre» ou «je vais y rĂ©flĂ©chirâŠÂ».
Parfois, il se pourrait mĂȘme qu’une situation dĂ©licate soit ignorĂ©e jusqu’Ă ce qu’elle soit oubliĂ©e. Dans les cercles chinois, c’est devenu une habitude, ils savent lire entre les lignes. Alors que nous trouvons gĂ©nĂ©ralement cette situation gĂȘnante ou mĂȘme frustrante. Parfois, un «oui» est dit pour sauver la face mais peut signifier un «non» Ă long terme.
La meilleure chose Ă faire est dâĂȘtre patient, de prendre une profonde respiration et dâessayer de rĂ©soudre la situation en privĂ©, Ă©viter Ă tout prix les confrontations en public au travail ou dans la vie de tous les jours en gĂ©nĂ©ral !
Conseils pour donner / gagner la face:
- Faire un compliment Ă quelqu’un.
- Inviter quelqu’un Ă dĂźner (et payer l’addition).
- Donner un cadeau lors de votre premiĂšre rencontre avec quelqu’un
Conseils pour ne pas perdre la face:
- Evitez de dénoncer une personne qui ment
- Ne pas critiquer, contredire ou remettre en question la dĂ©cision de quelqu’un.
- Evitez de refuser directement une invitation à un dßner ou à un événement.
Alors que de nombreuses entreprises en Chine ont une expĂ©rience des relations avec les occidentaux et inversement, le concept de face est profondĂ©ment enracinĂ© dans la sociĂ©tĂ© et lâhistoire de la Chine; son importance ne faiblira jamais. Si vous ĂȘtes capable de donner la face à vos collĂšgues et Ă vos responsables, cela sera toujours apprĂ©ciĂ©. Tachez de respecter ces principes fondamentaux !
Si vous avez envie d’en savoir plus sur la face et la culture d’entreprise chinoise lors d’un stage, alors postulez ici.
Congratulations! You have acquired an internship in China! By now, you must have researched all about how to successfully communicate and work with your soon to be Chinese co-workers. Through the research you have gathered, you must have read about âfaceââ and “guanxiââ a lot. Well, hereâs a bit more, with tips and advice from two of our partnered companies here in China!
What is Guanxi or Mianzi?
Here is a quick introduction for those that donât know these two concepts. Guanxi, or “relationships,” is used to describe relationships in their many forms. These can be between friends, families, or businesses.
You can read more about the concept of guanxi from James here, but it is absolutely essential to conducting business and succeeding in China.
Mianzi or “face”, explained here, is so important in Chinese social, political, and business circles that it can literally make or break a deal! It can be translated as “honour”, “reputation” and “respect,” and the concepts are deeply rooted in the Chinese culture.
So how do you achieve Guanxi and Mianzi??
There are a few ways you can better your guanxi and gain some mianzi- read some comments from our partnered companies on how best to do it!
âBe open-minded, curious, and prepared!â â Marketing firm
The lifestyle and the business environment in China is different than it is in the West, so have an open mind for your new lifestyle here in China. You need to try being patient and understanding of your new cultural surroundings and work with potential language barriers.
Be Curious
Ask lots of questions while you are at your internship! Donât worry about bothering your new co-workers, they want to help you, so ask away!
You should also engage in conversations while you are at social events, such as dinners, with your coworkers- this a great way of building your “guanxi!” However, you should remember to keep your questions reasonable and appropriate for the situation. You don’t want to ask any questions which might embarrass or cause your coworkers to lose face themselves.
Be PreparedÂ
Even though you might not know much about China in general, the city you are in, or the language, you can always do a bit of research to show you care enough to learn. This might mean doing some research before you visit, and continuing to ask questions and engage while you are there.
“Offer to buy dinner or go out to eat, and asking for help with and opinions on your work.” â Education company
But this doesn’t need to be anything fancy! Even something simple such as grabbing some nice dumplings or noodles at lunch can do the trick. Spending some quality time with your co-workers will be good for your guanxi and networking, and for your daily working life! If your coworkers ask you out for dinner after a long day of work, take the chance and enjoy a good meal and conversations- you will build your guanxi, mianzi and social circle!
Finally, ask for help when you need it. This is still an internship! You aren’t expected to know everything, so donât be afraid to ask for advice when you donât know something. Asking a colleague will show you are engaged and interested in the work, and they will appreciate sharing their knowledge of the task with you and gain face. Itâs as great to earn as it is to give face!
Feeling ready for that internship now? Best of luck and enjoy your time in China!
Donât have an internship yet? Check out 5 reasons why you should get one in China!
Hi and welcome to my patented jumble of networking tips and âdonâtsâ of networking (in general and specifically for China).
This guide is mainly written for Interns and business people who are doing networking FOR THEIR COMPANY, in China. This is not aimed at people who are networking to find a job at a careers event.
Networking in China is very similar to networking in the West with a few key cultural differences. Lets explore the cultural side first (part one) then move onto the strategies of working a room (part 2).
Guanxi â you may have heard this word before but werenât quite sure what it meant⊠well its basically the concept of âwho you knowâ, we know of this in the West but its ten times more prominent in China and should not be ignored⊠With a good network of contacts in China you can accomplish anything, without Guanxi you will fight against the tide.
So, now you know why networking is important in China.
I will write another blog about Guanxi in the near future so stay tuned if youâre interested!
Mianzi â This is the notion of âfaceâ in China. Every Chinese personâs main goal is not to lose face.. every Chinese persons second main goal is looking for ways to gain face.
When networking, if your new Chinese acquaintance invites you to a dinner or an event then an outright refusal would cause loss of face. If you really can’t attend then I suggest a neutral phrase like âSounds awesomeâŠIâll check my schedule and get back to youâ.
Again, I will write a blog about this concept of ‘face’ very soon and go into the finer points because it is very important when you are trying to form new relationships (business or otherwise) with the Chinese.
Chinese business card etiquette;
– Always give and receive business cards with two hands, thumbs holding the corners
– Make sure the writing is facing the receiver
– When you receive a card, study it for a few minutes and show interest.. pretend youâre off American Psycho and compliment the paper quality and off white colouring.
– Donât immediately put the card in you front pocket or bag and certainly not in your back pocket (akin to sitting on their face). Ideally, if you were seated, you would place it on the table infront of you in an aligned fashion to show respect. Failing that, your suit jacket pocket, failing that, your shirt pocket, failing that, fail.
– BONUS TIP â its vital to have your Chinese name on your business card.. if you donât have a Chinese name, get one! There is nothing worse than seeing a Chinese person lose face trying to pronounce your awkward foreign name.. trust me, with a name like Jack Graham Fairhead, I know!
To save face I have acknowledged my name to be a whole range of synonyms:
Jake Greem Fire Head
Jackie Gra Ham Fair Heed
Jack Grrr Farrr  <- Promising start but crashed and burned
Names â I hope you have a clear mind going into this section because you will come out betwixt.
So, when a Chinese person introduces themselves to you they will state their last name first and their first name last, which may be 2 syllables.
Lets say a Wang Jianguo introduced himself to you, his family name is Wang and his given name is Jianguo.
You should never call someone only by their last name.. also donât call them by their first name⊠you can address them by their title then surname i.e Mr Wang, or Wang XianSheng, or Wang Jing li (manager Wang) or as their full name Wang Jianguo.
You may also see Chinese people referring to each other as âLaoâ Wang or âXiaoâ Wang, where Lao means senior/old and Xiao means junior. Seniority is commonplace in Chinese culture.
Their culture places emphasis on showing respect to seniors and care for juniors.
Womenâs names can rarely be distinguished from menâs and so it is polite to use a courtesy title along with their name;
Furen = Madam
Nushi = Ms
Xiaojie = Miss
Mei nu = pretty lady (not to be used in a business context!)
Personal Questions -If you have struck up a conversation with a new Chinese friend then donât be alarmed if, within minutes, they start to ask you questions which we deem to be personal in the West. Such as âhow much money do you earn?â, âAre you married with Children?â, âDo you have a house?â, âWhich Spice girl is your favourite?â and so on.
Just answer honestly or deflect their questions by asking them the same question right back!
So now you know the basic cultural standards of dealing with the Chinese in a business/networking context the next part of this blog will be a savvy guide on how to approach a room full of people at a networking event. Stay Tuned!
 To put networking into practice, apply now for an internship in China.